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Trade show marketing items should include promotional pens, key chains, metal drinking containers, mouse pads, letter openers, calendars and the list can go on for other promotional items, but promotional items should be carefully considered to best represents your company’s image. Logo printing on any promotional item is advertising costs well spent and will bring in more foot traffic to the company’s trade show booth.

When setting up a trade show display booth area, using custom printed full color banner displays, which are easily set up, will bring in more foot traffic to the booth as well. Banner displays not only bring in more foot traffic, but will save time and graphic space needed on the actually display panels. Plus, they now come in eco-friendly bamboo and can be stored in small spaces.

The trade show furniture also needs to have the companies logo printed on them as well; a director’s chair will not only help the target consumer see the sales person better, but gives the advantage to sale representative to have either a level eye-to-eye conversation with the client or have a higher stance than the client instead of the client towering over the sales personnel. A logo table cloth front will help distinguish the trade show booth from all the other booths.

Custom designed pop up displays for trade shows booths make for a very professional look and add space saving areas in the trade show booth walls with pockets and racks to keep literature and floor demo’s of a business’s product in a safe place. The whole pop up booth can be specifically designed with the company’s logo and colors and will be one big advertising space.

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